Did you know that some companies spend thousands of dollars on search engine optimization, yet only 20-30% of web users will pay attention to the advertising in which those companies have invested? Even though that might make paid advertising seem like a dubious investment for businesses that are looking to improve their Google rankings, PPC and other sponsored results still remain fundamental to effective internet marketing.
Although more than 40% of web users will select the organic result with the highest ranking — and generally prefer organic content over paid ads, anyway — the fact is that the most successful businesses utilize diverse approaches to SEO marketing. This requires these businesses to invest in a range of SEO tools that might include social media marketing, Continue Reading No Comments
About three fourths of all internet searches never make it past the search results on page one. That means that your likelihood of being found online is dictated by your search rankings. Your search engine ranking is governed by the importance given to your site by search engine optimization techniques.
SEO news evolves quickly in response to Google rankings guidance and Seo marketing techniques. In fact, when Google makes any kind of statement in regards to search engine optimization, it immediately triggers updates to SEO news and related blogs. They serve